REGIONAL MARKETING MANAGER

At Nanosonics, we are committed to improving patient outcomes through innovation in infection prevention. As we continue to grow across the APAC region, we are seeking a highly capable and passionate Regional Marketing & Communications Manager to lead our regional marketing strategy, drive commercial impact, and elevate our brand presence across diverse markets.

This is a unique role for a marketer who thrives at the intersection of strategy, content creation, commercial partnerships, and hands-on execution. You will shape regional marketing plans, create high-quality content, run events, and collaborate closely with sales, clinical, and global marketing teams to deliver measurable outcomes.

About the Role

The Regional Marketing & Communications Manager APAC is responsible for leading regional marketing strategy and execution (70%) while serving as a key content creator and copywriter for global and regional campaigns (30%). You will use market insights, data, and customer feedback to guide decision-making, drive ROI, and influence stakeholders across Nanosonics’ commercial ecosystem.

You will balance strategic planning with on-the-ground execution, including conference delivery, events management, campaign activation, and close collaboration with channel partners.

Key Responsibilities

Strategic Marketing & Commercial Impact

• Develop and execute APAC regional marketing plans aligned to global strategy and growth targets.
• Identify market opportunities, competitive activity, and customer needs to shape impactful initiatives.
• Partner closely with sales leadership in-field to support pipeline growth, lead generation, and revenue objectives.

Content Creation & Copywriting

• Produce compelling, high-quality content across digital, print, email, sales enablement, and event materials.
• Ensure messaging aligns with brand tone, regulatory requirements, and campaign objectives.
• Apply storytelling to engage customers and maximise impact.

Campaigns, Events & Program Delivery

• Lead the execution of integrated campaigns that deliver measurable outcomes.
• Own end-to-end delivery of scientific conferences, trade shows, and regional events—including bump-in/out.
• Manage the regional promotional/event budget and ensure brand consistency across all materials.
• Track, measure, and report on campaign performance, focusing on outcomes and ROI.

Stakeholder Engagement & Influence

• Collaborate with sales, clinical, global marketing, channel partners, and regional leadership to ensure aligned and effective execution.
• Act as a regional marketing influencer, providing insights on commercial challenges and opportunities.
• Support customer education and advocacy programs.

Operational & Budget Management

• Manage regional marketing budgets with strong commercial acumen.
• Oversee agency, vendor, and supplier relationships to maximise value and impact.
• Provide timely reporting and insights to support decision-making.

What you’ll bring

• Bachelor’s degree in Marketing, Communications, Business, or a related discipline (postgraduate qualifications desirable).
• 8–10+ years’ experience in B2B marketing/communications, ideally within medical devices, healthcare, or life sciences.
• Proven success developing and executing APAC regional marketing plans that drive measurable ROI.
• Experience working with both direct sales and distributor-led models.
• Strong strategic thinking combined with hands-on experience in content creation, campaigns, digital, and events.
• Exceptional communication and storytelling skills, including presenting to senior leaders and external stakeholders.
• Demonstrated ability to influence without authority and collaborate across a matrix organisation.
• Strong commercial and analytical acumen, with experience managing budgets and vendors.
• Proficiency with CRM, marketing automation, analytics, and digital tools.

If you are a strategic marketer who loves driving real commercial impact while still getting hands-on, and you’re passionate about supporting innovation in healthcare, we’d love to hear from you.

Apply now and be part of a purpose-driven organisation transforming infection prevention across the region.